The Marketplace for Non Qualified Leads
Connect businesses with qualified leads that weren't the right fit for others. Turn rejections into revenue opportunities.
How It Works
Nonrow makes it easy to monetize rejected leads and find quality prospects for your business.
Sell Rejected Leads
Turn leads that don't fit your business into revenue by selling them to other businesses.
Buy Quality Leads
Access pre-qualified leads that were rejected by other businesses for reasons that don't apply to you.
Smart Matching
Our algorithm matches leads with businesses based on specific criteria and requirements.
Who Can Benefit?
- Mortgage lenders and brokers
- Insurance agents and brokers
- Real estate agents
- Home service providers
- Education providers
- Financial advisors
- Marketing agencies
- Tech companies
Why Choose Nonrow?
Our platform transforms rejected leads into opportunities, helping businesses recover marketing costs and connect with qualified buyers.
Connect with Buyers
Find businesses who want exactly the type of leads you're turning away.
Monetize Non Qualified Leads
Turn lost opportunities into revenue by selling leads that don't fit your business.
Quality Verification
Our system verifies lead quality and ensures deliverability before any transaction.
Seamless Integration
Easily connect with your existing CRM system to automate lead transfers.
Secure Transactions
All payments are held in escrow until leads are delivered and verified.
Data Compliance
All lead transfers comply with GDPR, CCPA, and other relevant data regulations.
Case Studies
See how businesses are recovering costs and maximizing ROI with Nonrow's lead marketplace
GrowthBoost Marketing
Challenge
Marketing agencies generate hundreds of leads monthly but typically convert only 15-20% to paying clients. The remaining leads are often discarded despite significant acquisition costs.
Solution
They listed their non-qualified leads on Nonrow's marketplace, setting quality ratings and competitive prices based on industry and budget range.
Results
Marketing agencies can recover up to 40% of their lead generation costs by selling non-qualified leads, creating a predictable secondary revenue stream that offsets marketing expenses.
Metro Realty Group
Challenge
Real estate agencies struggle with leads that don't meet their property value thresholds, wasting agent time and marketing resources that could be better allocated.
Solution
They implemented Nonrow to automatically filter leads by property value and route sub-threshold leads to their marketplace for other agencies specializing in lower-value properties.
Results
Real estate agencies can generate significant revenue from previously discarded leads while building partnerships with complementary agencies that refer higher-value clients.
WellCare Medical Network
Challenge
Healthcare providers often receive patient inquiries outside their specialization areas, with no effective system to redirect these potential patients to appropriate care.
Solution
WellCare implemented Nonrow to create a HIPAA-compliant lead exchange system where patient inquiries could be securely transferred to appropriate specialists within their network.
Results
Healthcare networks can improve patient retention by up to 75% and generate additional revenue from patients who would otherwise seek care elsewhere.
LuxeGoods Marketplace
Challenge
Premium e-commerce businesses face low conversion rates due to higher price points, yet these non-converting visitors still represent valuable consumer interest that could be monetized.
Solution
They used Nonrow to segment and sell leads based on product interest categories, price sensitivity, and browsing behavior to complementary businesses.
Results
E-commerce retailers can generate additional revenue through lead sales and partnership commissions, while decreasing shopping cart abandonment through strategic retargeting partnerships.
Ready to transform your lead management?
Join our waitlist today and be the first to know when we launch. We're building the future of lead monetization and sourcing.